Unilever, rivals mull changes amid global backlash against skin-lightening products

MUMBAI/ISLAMABAD (Reuters) - Unilever is considering marketing changes to its dominant line of skin lightening creams, according to a company source in South Asia, even as the company and its rivals face a growing global social media backlash against such products.Products marketed as skin lightening have a huge market in South Asia, due to a societal obsession with fairer skin tones.Unilever's 'Fair & Lovely' brand dominates the market in South Asia, while similar products are sold by L'Oréal..