There are more than 3 billion mobile users using more than 7 million apps where the users permit the apps to store calls, data, location and other information. A study by the Kaspersky Lab on the significant rise in the number of apps that tracks online activities of users show at least more than 60 per cent of the mobile users are not comfortable with the way these websites or apps store their personal information. In many such situations, the user is uncomfortable with the way the data is stored. This kind of information storage has been concerning and people are complaining of risk of misuse of data and risk of cyber crimes. Research found more than 60 per cent of the users do not want to share their location, activities, internet pages etc.
New generation smart devices make use of the activities of the users to identify their preferences in searches. These machines need the data to provide fast answers to user’s queries but users find it concerning and threat to their personal data and security. The users are uncomfortable with the idea that somebody can view all the details related to their activities on mobile. There are related studies that claim Google tracks the location history, even when the location device is off. This can be observed in iOS and Android mobiles, and it was revealed by the Associated Press investigation. Time based applications use user’s location and store data. These apps also store the searches, applications, maps activities and weather. Businesses claim they need to protect the identification and location of their employees for security reasons and this system of tracking can be risky. The researchers state even the help or guide provided by Google claims of switching off the location history, which is disingenuous. Switching off does not change the location services and the location data may continue to be saved through various other applications.
Some online processes are highly complex for users at the start. Organizations offering financial services or having cloud based digital abilities or addressees - undergo various security issues due to multi cloud strategies. Public cloud helps companies to lower cost of data management, but the data entered in the system is not physically managed by the owner of the data, and the security policies are not strong enough to prevent vulnerabilities. These apps stores personal data of people and provide limited visibility to the data. The accessibility to information related to bank accounts or apps providing fast payment directly into a bank account of other person are vulnerable to various risks.
To ensure complete security the IT professionals involved in the process should be allowed to investigate the coordination of all the involved systems where they need to check the endpoints and the various network elements involved in the cloud solution to reduce threats of a malware. They need to identify all digital threat points to prevent security issues. In some conditions, inadequate threat analysis can reduce the preparedness to handle threats.
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